Hi.

Welcome to the Essential Apple website. We hope you enjoy your stay and please feel to contact us if you so desire.

Sky 1 Gadget Geeks Taking On The Gadget Show.

Sky 1 Gadget Geeks Taking On The Gadget Show.

Gadget-Geeks.png

Take six presenters, present them with reviews and challenges, add a mix of mythbusters along with a touch of Blast Lab (the explosions) and you have Gadget Geeks coming to Sky 1 HD to take on the dominant Gadget Show

Three of the six are technology journalists, sought out to help people find the best gadgets already on the market.

The other three are going to build things that don't already exist. These guys are the best out there, they're hilariously funny and incredible at what they do.

There are couple of preview trailers, each for the two distinct areas of the show. You can see them on Vimeo:

Reviews trailer: http://vimeo.com/34074747 Builds trailer: http://vimeo.com/34074513

It's perhaps inevitable that you'll ask me if we're copying the Gadget Show. I hope, once you've seen the trailers, and watched show when it starts, you'll see we're trying to do something unique

Sky 1 programming can have a habit of starting out with some good production values which then dwindle and become a former shadow of themselves, take Braniac as an example.

Sky are also notoriously ad heavy, the gadget show rolls in at about 37 minutes per episode if you skip the commercials along with the competition (which could be called advertising or at the very least product placement). Sky are also notorious for making the most of advertisers, so can the show avoid being nothing but a product placement excersise or even worse, an overlong pc world or microsoft style advert.

Will gadget geeks acknowledge iPad specific products and mention the branding or wording of iPad rather than saying "for your tablet" like the Gadget Show?

It strikes me as an almost "political correctness gone mad" statement against Apple on product reviews when the said item being demonstrated shows text at the bottom of the screen will say iPad protective case, the ACTUAL product mentions iPad, the product has been clearly designed and marketed for the iPad (see the episode where they dropped a bowling ball onto an iPad) but presenters seem almost fearful of saying the word iPad or Apple yet android itself is a brand and a word clearly used more. Will Gadget Geeks have the courage to mention the work Apple or iPad the "iPad" word?

Why do gadget shows say iPad rather than tablet. Simple. It's because no other device represents that market. The kindle fire might shake that up. It's like back in the 80's where parents would say "playing Nintendo" as Nintendo was the word for console. Nowadays it's Xbox which has the same metaphors.

The Gadget Show seems to have lost it's way a little. Sure, it's gadget freaks and the such that tune in yet sometimes things are numbed down just a smidgen too much. Perhaps that's a new direction the show's going in?

Wonder if anyone will be brave enough to reboot GamesMaster

As of yet there is no official air date for the show on Sky 1 and the production company Bullseye Productions have yet to respond to our press inquiries so we will keep this post updated just as soon as we have more information.

Update

It's official now, our time slot is 8pm on Monday the 16th of January and every Monday for 12 weeks

Turns out that Ian Morris, who is in the show, is from a podcast over at Cnet UK. On the podcast Ian always went against the iPad and any Apple products which sounds like a bit of Apple bashing for the sakes of it. *sighs*

Update First Look At Gadget Geeks Season 1 Episode One here.

Bloomberg : Apple’s Siri Feature Doubles IPhone Data Usage

Bloomberg : Apple’s Siri Feature Doubles IPhone Data Usage

Apple's Jonathan Ive Gets knighthood

Apple's Jonathan Ive Gets knighthood